Capabilities
Your product idea deserves to stand out in the market.
Developing a new product can be daunting for many teams, from established businesses to startups. A successful product launch balances the needs of the user with the wants of the supplier. Industrial Design is where these two, sometimes opposing, criteria meet.
Velocity Design is dedicated to finding a creative solution to make your new product truly unique.
The Design Process
IDEATION
Ideation is the creative process where the magic happens and the product begins to take shape.
Critical to the successful creative process is the research to understand the consumer, market and product requirements before the ideas can even happen. Good client and creative communication is important and research is key to developing innovative solutions this early in the process. This stage is typically starts with concept sketches but physical and CAD models can be used to visualize the concepts.
DEVELOPEMENT
Development is when the initial product concepts are further refined.
This is the phase when design detailing starts to envelope all the necessary requirements. All the visual and functional properties are fully defined and the 3D CAD model represents the final product as close as possible. Prototypes are used in this phase to have a physical and tangible representation of the product. Prototypes are used to iteratively refine the product to get it ready for launch. .
IMPLEMENTATION
Implementation is the final stage of industrial design.
Here the product documentation is generated including final 3D CAD models and necessary 2D drawings. These files are used to communicate the final intent to the manufacturer. Velocity Design has experience in a wide range of materials, vendors and process to successfully guide your product through the manufacturing process.
As the old saying goes, “if it was easy, everybody would be doing it.” Velocity Design can guide your idea through the many stages to bring a successful product to market. From initial ideation sketches, 3D CAD design, prototyping, to production, Velocity Design’s principal designer has assisted in the development of hundreds of products in a wide variety of industries.
Want to collaborate?
Contact blurb.